One of the most instantly recognizable features of the Duchess of Cambridge is her smooth, sleek and perfectly tousled hair. The way it effortlessly slides across her shoulders, weaves itself into glamorous up-dos with ease or just bounces joyously carefree in a ponytail has created an entire generation of women who long for the hair perfection of Kate.
While it’s no secret that Kate has a personal hair stylist and enjoys the perks associated with that, the rest of us are not quite so lucky. While we do splurge on the occasional blowout, it’s just not our reality to have someone at our disposal ready to attend to our every hair whim. So what’s a modern girl to do? What would Kate do if she didn’t have a hair arsenal at her disposal? She would surely, like us, turn to the scientific and creative developments that have drastically improved haircare products in the last few years. We think that she would look for a product line that beyond delivering outstanding hair was natural and that supported a cause she believed in, if it were possible. Turns out it is.
I discovered WEN hair products a few years ago while browsing the aisles of Sephora and have used the Hair Care Cleansing Conditioner on-and-off as part of my own haircare routine for several years. While I admittedly had initially had tried the brand because of the engaging infomercials that Chaz Dean, the founder of the line, had done, I discovered that I really enjoyed their Sweet Almond Mint wash. It works really well with my curly hair because it didn’t lather up and strip the oils from my hair that cause frizz. (Kate and I share a hair type with a natural tendency to frizz!)
Why do I think Kate would consider the WEN line? Because of three things we know about Kate that can be directly translated into hair care tips.
Kate appreciates working with a hair styling expert
Kate has had a long relationship with Richard Ward and Amanda Tucker, understanding that there is an inherent value in working with one professional to best understand your hair’s unique needs and developing a regimen, cut and routine that work for you.
We think, similarly, she’d appreciate that the WEN line was developed by a hair stylist with a series of haircare needs embedded in the philosophy of the products.
Kate appreciates natural ingredients
We know that Kate likes to garden and uses products that have natural ingredients. We think that this is proof positive that Kate would appreciate and use a haircare line that incorporated natural elements to their products.
If you, like me, get very confused by the ingredient labels on so many of the bottles of goop I lather onto my head, it’s reassuring to know that natural elements make up a large part of the WEN Haircare line.
Kate appreciates supporting a cause
It’s no secret that Kate feels strong and passionately about causes which are close to her heart, be they addiction, mental health, children’s hospice care or animals. We think that Kate would appreciate supporting a product line that not only encompassed a charitable platform, but that specifically worked to support and engage with a cause she believed in.
WEN, for example, works with organizations in Haiti to secure clean water and worked with Oprah’s School for Girls in Africa.
I tend to think that the real reason Kate has got her hair down to an enviable science is that she’s embraced her natural texture and learned which products, techniques and styles are most flattering for it. It has taken me years (and probably the salary of a personal stylist) to find products that work with my specific hair texture and style. It took Kate ages to perfect her look too.
I have found the best way to truly test a product (which I stand by the fact can not be done with those stingy samples you normally get) is to get a travel size bottle of the product in question. If you want to find the magic products to get your own version of Duchess-worthy hair, be sure to be like the Goldilocks, and be discerning until you find one that is just right.
This post was sponsored by WEN. Please see our disclosures for any questions on this type of post. You can find out more about WEN Haircare by visiting their website, Facebook page, Twitter page or Instagram account.